Saturday, November 19, 2011
Last week I drove to Kentucky for five days of book promotion. I did two school visits, spoke at The National Middle School conference, and spoke and signed books at the Kentucky Book Fair. Before leaving, I filled book orders, answered fifty student emails (from the eager sixth grade readers I would be visiting)and planned five different talks on top of finishing up teaching responsibilities, packing and getting the 'house' and animals settled so my husband's caretaking job would be easy.
The trip was a success. I didn't get lost, technology worked, books were sold and signed, and students were lots of fun. One school visit was especially rewarding: the sixth graders had read Gabriel's Horses in their class.
Promotion is tough and it's hard to tell what works to sell books. But watching a young reader's eyes light up when she saw one of my American Girl books or hearing a reluctant reader tell me he couldn't put Gabriel's Horses down were huge rewards.
What works for you? What questions do you have about promoting? I'd love to hear from you.